Polonius never created a blog but he was an insufferable windbag, generously offering his son Laertes his pathetic, predictable platitudes (“Hamlet”, Act 1, scene 3). He was suggesting that Laertes should look after his own interests before those of others. The creator of the present blog may be excused for reading the phrase in the more obvious sense that we should stop kidding ourselves, and, as far as possible others, about what we really believe and who we really are. The “coming out” of homosexuals comes to mind, but the principle applies just as well to people, including clergy, who no longer believe but act as if they do. One does not have to become militant about one’s atheism, just honest.